LifestyleRx delivers insurance-covered virtual care for Type 2 Diabetes reversal. Their doctors guide patients through lifestyle changes to reverse the underlying process of diabetes. A Canadian, physician-led program that guides you to safe and sustainable changes, allowing you to take control of your health.
Upon our initial assessment, these were the key issues that needed to be addressed to help them better scale customer acquisition:
Client set a challenging goal of $30 CAC in order to profitably scale with paid advertising.
Needed to maintain Month-over-Month conversion growth while meeting CPA targets
Required to effectively reach and convert individuals with Type 2 Diabetes across diverse regions.
To address these challenges, our team implemented a strategy that involved the following key initiatives:
Developed and executed state/province-based campaigns to optimize local relevance and impact.
Needed to maintain Month-over-Month conversion growth while meeting CPA targets
Required to effectively reach and convert individuals with Type 2 Diabetes across diverse regions.