How MaestroDMX Scaled To $100k+ In Monthly Revenue

Industry
AI Lighting & Electronics
Location
Victoria, BC
Company Size
10-20

Introduction

In late 2023, MaestroDMX emerged as a game-changer in the entertainment lighting industry. This Canadian company, nestled in the heart of British Columbia, unveiled an innovative "lighting designer-in-a-box" solution that revolutionizes how performers, DJs, and event organizers approach lighting control. By harnessing intelligent lighting technology, MaestroDMX allows artists to create professional-quality light shows with minimal effort, freeing them to focus on their performance while delivering captivating visual effects perfectly synchronized to their music. The impact was immediate and far-reaching; within months of its launch, MaestroDMX had not only achieved impressive sales across the USA, EU, and UK but also clinched the prestigious "Best New Product for DJs" award at LDI 2023, solidifying its position as a transformative force in the industry

Summary of Results

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Conversion Rate

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ROAS

Key Challenges

Upon our initial assessment, these were the key issues that needed to be addressed to help them better scale customer acquisition: 

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Post-Kickstarter Campaign Transition

Successfully pivoted from heavily discounted BOF launch, to full-price strategy without losing momentum.

2

Scaling Beyond Initial Launch Success

Expertly expanded campaign reach beyond initial bottom-of-funnel discounted ads.

3

Global Market Expansion

Skillfully scaled campaigns into competitive European markets, opening new revenue streams.

Key Solutions

To address these challenges, our team implemented a strategy that involved the following key initiatives:

1

Laser-Focused Channel Strategy

Strategically maximized sales while consistently hitting a 5x ROAS target monthly.

2

Proprietary JetAds Mechanism

Expertly expanded campaign reach beyond initial bottom-of-funnel discounted ads.

3

Real-Time Performance Optimization

Skillfully scaled campaigns into competitive European markets, opening new revenue streams.

Winning Ads

How MaestroDMX Scaled To $100k+ In Monthly Revenue

What Our Clients Say

Working with the JetAds team has been a wonderful experience over the years. They are easy to communicate with, are honest an transparent and make things easy to understand. It's nice knowing we are working with people who genuinely care about our business and our success. Would highly recommend.

Amy Hall
CEO, Goldilocks Goods

JetAds are the real-deal. A lot of companies offer social marketing but this company consistently delivers results. Extremely collaborative with our team and there is never any friction. Highly recommend

Justin Love
Founder, MaestroDMX
Sherman Mok
Director, Amberlea Physio

Amazing team to work with, they really listen and understand your marketing needs. They also keep us informed and up to date on tasks and goals with delivered results!


Kurtis Hurrie
Head of Revenue, First Light Technologies

With JetAds we have been able to accelerate our growth with digital advertising while also developing our internal expertise and upskilling our team.


Tiago Ritter
Advertising Director, Musora Media Inc.

They really get close to their clients and understand digital media inside out. If you’re looking for someone to lead your growth strategy, these guys are the way to go. They’re super knowledgeable and always ready to take your business to the next level.


Jonathan Belliveau
Head of Marketing, Alacrity Academy

With JetAds help, we've grown our business consistently each month. They've been easy to communicate with and freed me up to focus on the day-to-day.


Chad Kettner
CMO, Musora

Love the strategy, expertise, and quality of support and accountability.



Jason Kerkvliet
CEO, LifestyleRx

The team is great to work with, and have driven excellent improvements for us!


Michael Tension
Co-Founder, Hidden Bands

JetAds are the perfect partner! They not only work with us to create effective advertising, they work ahead of us. More than happy!